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WordSmith Communications is a boutique public relations firm specializing in media relations and event management.




Rachel Smith is an accomplished corporate and nonprofit communications strategist with over 15 years of experience working in the public relations industry. She is the owner of WordSmith Communications, a boutique public relations firm based in Sacramento, California that specializes in media relations and event management. Over the years, she has successfully placed hundreds of positive print and broadcast media stories on behalf of clients of all sizes and industries.


Smith formed WordSmith Communications in 2017 after ten years as a Vice President and Media Relations Director at a midsize public affairs agency. In this role she managed statewide and national PR campaigns for corporate and political clients including Ford Motor Company, California Women Lead, and the Consumer Technology Association.


Smith has spent her career building and maintaining relationships with media, elected officials, and influencers to help shape public opinion on behalf of her clients. Smith specializes in branding, messaging and content development, event management, media relations, community engagement, and crisis communications.


As a lifelong Sacramentan, Smith is an active champion for the community dedicating her time and skillset to various local nonprofits and causes including Access Sacramento and East Sacramento Chamber of Commerce, where she serves on the PR Committee.


Smith was named one of Sacramento’s 40 Under 40 by the Sacramento Business Journal in 2019.


She earned her Bachelor of Arts (B.A.) from the Walter Cronkite School of Journalism and Mass Communication from Arizona State University in 2007.

Smith lives in East Sacramento with her 4-year-old American Bully rescue, Scotland.

Currently obsessing over: historical and military nonfiction books, Nap Dresses, and everything Uncommon James.